If you want to build a more profitable, successful business, here are five tips that work…
Pricing, Ethics and the Reputation of Your Business
At Elite we know that once someone comes into your shop, you’ll do everything you can to generate a happy customer, and make a fair profit. Unfortunately, some customers will put you to the test when it comes to the prices you charge. They’ll tell you they can’t afford the recommended services, they’ll tell you they can get the same service done down the street for less, or they’ll just need you to knock a few bucks off the price. This is when you typically tell yourself that you’ve already invested a good amount of time and money to get the customer to this point in the sale, so rather than letting the customer walk, you drop your price a few bucks, and in your mind, you just saved a job. Unfortunately, what you just lost was your integrity…
The Importance of Job Descriptions
The people that work with you (your employees) need a number of things to do their jobs well, yet none is more important than clarity. If you “tell” your people what you expect of them, that’s a good start, but they have busy lives and busy minds, just like you. So what you need to do is prepare a written job description for each employee that clearly defines your expectations. Much like an employee handbook, the document should address…
Teamwork Surfaces to the Top of the Collision Repair Industry
“Coming together is a beginning, keeping together is progress, working together is success.” ~Henry Ford This is the quote Donald Trump used to start his essay about teamwork in his book “Think Like A Champion.” In his book, Donald expresses the importance of teamwork to help produce a successful business. I believe superior teamwork […]
The Key to a Successful Business
I watched a Starlink video this month featuring Tony Hsieh, the CEO of Zappos. A few nights later I saw Tony on The Apprentice with Donald Trump. It’s kind of strange because I’ve never heard of Tony or Zappos and now I hear about them every time that I turn around. After learning more about […]