Steve Widen, US marketing manager for 3M, shows how the company’s denibbing system can make small work easier, saving shops
Women and Social Media Marketing Trending Up In 2011
At AskPatty.com we are very committed to educating the auto industry that women are not a diversity or niche market and how to build relationships with women offline and online, including social media sites like Facebook and Twitter. Women are the vast majority of aftermarket customers, yet that message in the Aftermarket falls on deaf […]
QUICK- what’s your elevator pitch?
Your answer to the question “so – what do you do” could either unremarkably answer the question OR your answer could build a lasting impression of you and your business; resulting in either a longer conversation of your remarkable company or a prospect/referral opportunity. So – what’s your elevator pitch?
Building A Strong Social Media Presence While Increasing Search Engine Ranking
So – you have a website – GREAT – now how to you get people to find it? These steps are sure to get you headed in the right direction – this isn’t article fluff, this is the same tactic I use for my clients.
Marketing and Innovation – the Drucker theory
Because the purpose of business is to create a customer, the business enterprise has two–and only two–basic functions: Marketing and Innovation. No doubt about it, Drucker was right on the mark way back in 1973 with his statement, and nearly 40 years later it’s still true that marketing and innovation need to play a pivotal part of your business operations.