Understanding how to communicate more effectively with women is the cornerstone on how to increase market-share or better yet, ROW (Return on Women). Women are relational buyers and men are transactional buyers. Jody DeVere CEO of the AskPatty.com Certified Female Friendly Program will share valuable insights and best practices where the rubber really meets the […]
What Non-Verbal Messages Are You Sending Women?
How can your business improve non-verbal communication skills with women customers and create a better overall experience. Reputation management and creating positive word-of-mouth with women begins and ends with how effectively you communicate with her verbally and non-verbally during her entire experience with your business.